Based on the First 100 brand, a wildly popular book series by Roger Priddy that encourages toddlers to learn key concepts and words. First 100 games take this experience to the next level as kids engage in hands-on learning activities that teach vocabulary, counting, shapes and much more. In the First 100 Alphabet Matching Card Game, players can play cards face up or face down, looking for matching pictures and letters. The player to find the most matches wins the game.